LOVE IT CLEAN

Love it Clean is our contribution to making not only homes a cleaner place – but also the environment.

Today’s world has become accustomed to using things up. A chocolate bar wrapper has outlasted its purpose, as soon as the bar is eaten. A wet wipe is thrown away in seconds after use. A plastic beverage bottle only lasts as long as its contents quenches the thirst of its owner. This kind of convenience comes at a price for the environment. So wouldn’t it be great, if we used things rather than use things up? Convenience and a great cleaning performance do not have to come at the price of the future of our environment.

That is why we design our products to last. We focus on three main areas where we believe we can make the biggest difference in keeping waste out of the environment – by creating durable products, by giving materials a second life and designing out waste in the first place.

Isn’t it good when quality lasts?

WE CREATE PRODUCTS THAT LAST

The longer you use our durable products, the better for the environment. Check out our products that last and last and last ...

Vileda products can be washed and reused again and again

Our long-lasting, washable products keep your home and your conscience clean.

Vileda products are durable and thus create less waste.

Our durable products help reduce the amount of disposable waste. Most of our microfibre refills last more than two years. Even if you wash them regularly.

Vileda's microfibre products remove bacteria with just water!

Our high quality refills with their powerful microfibre reduce the amount of chemical agents necessary for a thorough clean and they even remove 99% of bacteria - just with water.

WE GIVE MATERIALS A SECOND LIFE

Recycling and recyclability are key factors in keeping as much raw material as possible in the circular economy. By using recycled plastic we save valuable raw material from being scrapped, never to be used again. We have continuously increased the amount of recycled material in our products. Today, over 40% of the solid plastic parts used in our cleaning products are made with recycled material. And we continue to work on new technologies and methods to give more plastic a second life as a high quality Vileda product. Using recycled material saves waste. But what about future products? For plastic to reenter the circular economy after it has been used, it needs to be separated, broken down and recycled. The purer the plastic, the better it is for the recycling process. That is why we make our plastic packaging out of 100% recyclable Polypropylene / Polyethylene packaging.

For corrugate packaging we use material out of up to 100% recycled packaging waste.

RECYCLED PET IN BROOMS: Since 2005, bristles in most of our brooms have been made from recycled polyester taken from used bottle chips. We reduce the content of virgin raw material and we ensure, that the bristles are firmly anchored to the frame, compared to traditional bristles.

WE DESIGN OUT WASTE AND HARMFUL SUBSTANCES

We design out waste from the beginning. What does this mean? With every new innovation we search for ways to design out waste and harmful substances.

Our Vileda and Wettex sponge cloths are 100% compostable & biodegradable in 8 weeks – while being washeble and reusable. We manufacture our products in Sweden out of cellulose wood-pulp raw materials.

REDUCE materials through redesign and innovation | 5.000 t CO² saved.

As a company already in the 90s we decided to keep our packaging free of PVC.

We constantly strive to minimise the amount of packaging material we use. We have developed a holistic approach that considers packaging performance and environmental impact across the supply chain. We take new, innovative packaging materials into account that help to reduce the impact on the environment.

STANDARD 100 by OEKO-TEX® is one of the world‘s best-known labels for textiles tested for harmful substances. Often, the limits set for the STANDARD 100 exceed national and international requirements. Many of our textile floor cleaning products & cloths are certified according to OEKO-TEX® STANDARD 100. This confirms: our products are tested for harmful substances and are safe for human ecology.

We use a unique technology to reduce the content of virgin raw material in a variety of brooms. This makes the broom head lighter and allows us to save plastic. Also, a variety of our products are certified by Plastica Seconda Vita.

WHATEVER YOU DO WITH VILEDA,
WE HOPE YOU LOVE IT CLEAN.

Check out our products that last and last and last ...

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