Cookies

What are cookies?

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. By continuing to browse the site, you are agreeing to our use of cookies. To ensure our website works fully for you it is recommend they are enabled.

What do cookies do?

Cookies allow websites to offer the best possible experience for each user. Without cookies this website would not be able to do simple tasks such as storing products in a shopping cart.

Are cookies safe?

Yes, they do not harm your computer and they do not contain any information that could be used by others to identify you personally. They also do not contain any confidential details such as your email address or payment details.

Can I turn cookies off?

This website uses cookies to make the website work. They are an essential part of how the website works, and to ensure it works properly for you, we recommend that they are enabled, but you are in control.

What cookies does this website use?

We use the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
  • Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
  • Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

You can find more information about the individual cookies we use and the purposes for which we use them in the table below:

First Party Cookies

COOKIE name
COOKIE Description
COOKIE Duration
Category
CACHED_FRONT_FORM_KEY
Magento internal for submitting forms: to prevent cross site csrf. Security cookie to prevent third parties to modify back end functions.
End of browser session
Necessary
CART
The association with your shopping cart.
1 day
Necessary
CATEGORY_INFO
Stores the category information on the page that allows to display pages more quickly.
1 day
Necessary
COMPARE
The items that you have in the Compare Products list.
1 day
Necessary
CURRENCY
Your preferred currency.
1 day
Necessary
CUSTOMER
An encrypted version of your customer ID with the store.
1 day
Necessary
CUSTOMER_AUTH
An indicator if you are currently logged into the store.
1 day
Necessary
CUSTOMER_INFO
An encrypted version of the customer group you belong to.
1 day
Necessary
CUSTOMER_SEGMENT_IDS
Stores the Customer Segment ID.
1 day
Necessary
EXTERNAL_NO_CACHE
A flag, which indicates whether caching is disabled or not.
End of browser session
Necessary
FRONTEND
Your session ID on the server.
1 day
Necessary
GUEST-VIEW
Allows guests to edit their orders.
5 minutes
Necessary
NEWMESSAGE
Indicates whether a new message has been received.
End of browser session
Necessary
NO_CACHE
Indicates whether it is allowed to use cache.
End of browser session
Necessary
RECENTLYCOMPARED
The items that you have recently compared.
1 day
Necessary
STF
Information on products you have emailed to friends.
1 day
Necessary
STORE
The store view or language you have selected.
1 day
Necessary
VIEWED_PRODUCT_IDS
The products that you have recently viewed.
End of browser session
Necessary
WISHLIST
An encrypted list of products added to your wishlist.
1 day
Necessary
WISHLIST_CNT
The number of items in your wishlist.
1 day
Necessary
alpenite_cookie_notice
Stores any consent to the site's use of cookies.
31 days
Necessary
trackingOptinMktg
Stores the choice of the visitor, if on the side of the customer the trackingOptinMktg is accepted. It is also used for a possible opt-out.
31 days
Necessary
experiment
With content experiments, we test which version of the landing page results in the greatest improvements in conversions.
End of browser session
Marketing/Statistics

 

Third Party cookies

COOKIE name
COOKIE Description
COOKIE Duration
Category
__utma
Used to distinguish users and sessions.
14 months
Marketing/Statistics
__utmb
Used to determine new sessions/visits.
30 minutes
Marketing/Statistics
__utmc
Operated in conjuction with the _utmb cookie to determine whether the user was in a new session or visit.
End of browser session
Marketing/Statistics
__utmt
Used to throttle request rate.
10 minutes
Marketing/Statistics
__utmz
Stores the traffic source or campaign that explains how the user reached your site.
6 months
Marketing/Statistics
_dc_gtm_UA
Cookie used by Google Tag Manager to store the website user's account number.
1 minute
Marketing/Statistics
_gat_UAXXX
Used to throttle request rate.
1 minute
Marketing/Statistics
_gid
Used to distinguish users.
1 day
Marketing/Statistics
__ga
This cookie is used by the analytics.js library to store a unique client identifier (client ID), which is a randomly generated number. Once the ID is generated it is stored in the cookie and is included with each hit / request sent to Google Analytics. This ID is later used by Google Analytics servers to calculate user, session and campaign data.
14 months
Marketing/Statistics
__ar_v4
This cookie enables the collection of user information based on interests of visitor so as to deliver user specific advertising on other websites. The complete process is anonymized.
1 years
Marketing/Statistics
Facebook Social Plugin
Collecting statistical data about sharing behaviour of users on social networks.
The script does not set a cookie
Marketing/Statistics
Twitter Social Plugin
The "Tweet" Button, redirects to Twitter, including services of Twitter and it interacts with the social network twitter.com (Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA). If the Button with the Twitter Logo is clicked, there will be a direct connection to the servers of Twitter.
The script does not set a cookie
Marketing/Statistics
IDE
Used by Google DoubleClick to register and report the website's actions after viewing or clicking one of the advertiser's ads with the purpose of measuing the efficacy of an add and to present targeted ads to the user.
2 years
Marketing/Statistics
__utmx
Used to determine a user's inclusion in an experiment.
14 months
Marketing/Statistics
__utmxx
Used to determine the expiry of experiments as user has been included in.
End of browser session
Marketing/Statistics

 

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.

You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. Information on deleting or controlling cookies is available at www.AboutCookies.org. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or certain parts or features of our site.

Vileda Brand

©2013 Freudenberg Home and Cleaning Solutions GmbH.
Some images courtesy of Freudenberg & Co.KG.
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